Emotions and decision making: The relevance of risk and regret

  • Lucia Macchia City, University of London - Universidad Nacional de La Plata
  • Fermín Paús Universidad Nacional de la Plata


The role of emotions in decision making is one of the most studied topics in behavioural sciences due to the impact of emotional experiences on people’s choices. However, people’s attitude towards risk and ability to detect potential regret are also important determinants of people’s behaviour. This essay aims to make a review of the role of emotions in decision making and to discuss the relevance of individuals’ risk attitude and ability to detect regret at the moment of making a decision. Investor decision-making is used as a means to show these ideas due to the nature of this type of decision.


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MACCHIA, Lucia; PAÚS, Fermín. Emotions and decision making: The relevance of risk and regret. International Journal of Management & Social Studies, [S.l.], v. 1, n. 2, p. 29-38, dic. 2017. ISSN 0719-6644. Disponible en: <http://ijmssjournal.com/index.php/IJMSS/article/view/9>. Fecha de acceso: 21 oct. 2019